In Hand
Equine Retainers

Ongoing content, built around your season

Full production during the December–May season, a lighter remote-led rhythm the rest of the year, and one blended monthly price that never jumps around. Every retainer starts with Brand Alignment Week and a voice intake, so what we publish sounds like your barn — because it comes from your barn.

The Relationship

We're a caring family, not just a brand

A retainer isn't a transaction we forget about between invoices. We're genuinely invested in the barns we work with — your riders, your program, your season.

If we're at a show for any reason and one of our people is walking to the ring, we're getting the camera out, whether or not that's technically what we were booked for that day. For Growth and Wellington Premium partners, your show-day calendar already lives in our system — every rider, every class. We show up because we want you to succeed.

 

Foundation

$1,175–$1,500 / month

$1,025–$1,300 / month

Founding cohort: $940–$1,200 / month · locked through your first 12 months

  • 1 on-site shoot day per month at your barn (4 hours)
  • 30–40 edited photos + 6 short-form videos for Reels, TikTok, Shorts
  • Post schedule of 3–4 per week — you publish to your channels
  • Posting calendar drafted monthly · 1 revision round
  • 6-month minimum
  • 12-month minimum

Off season: 1 shoot day per quarter · monthly posting calendar from the season archive (you publish) · quarterly check-in call

For smaller barns, single-discipline programs, and sales operations.

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Wellington Premium

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  • 2 full shoot days + 1 supplemental per month
  • 100+ photos · 20+ short-form videos
  • 1 narrative brand video per month (60–90 sec, fully edited)
  • We post for you — 1–2 posts per day across all platforms
  • Community management M–F + in-season weekly check-in calls
  • Monthly analytics + quarterly in-person strategy
  • Every rider, every class already on our show-day radar — we're capturing your program whether or not it's what we were booked for
  • 6-month minimum
  • 12-month minimum

Off season: 1 full shoot day per month · daily posting · community management + monthly analytics · quarterly narrative edit from the archive · remote production while you travel

For WEF-active sales barns, top training programs, and premier equestrian brands.

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Included with every retainer — Brand Alignment Week

In week one we deliver a sample shoot — 15–20 photos and a short video — before full production begins. You review, give feedback, we refine. If you're not satisfied, exit with a 50% refund of the first month. No questions, no friction.

Founding cohort — limited

The first five equine retainer clients lock founding-cohort pricing — roughly 20% below published rates — for a full 12 months, whether that's one Annual Partnership or two consecutive Season Partnerships. First come, first served; founding rates are listed under Foundation and Growth above. Wellington Premium is quoted individually — ask about founding pricing when we talk.

The Season Partnership — six equal payments, December through May

Six months, one story arc: December through May is when Wellington actually shows, and the Season Partnership is built around exactly that. Full production every month — no lighter stretch averaged in — split into six equal monthly payments instead of one invoice or a running weekly one.

Renew for the next season when yours wraps, or step up to the Annual Partner to keep the story running through the summer and fall too. Both partnership types run on the same travel terms as the rest of our work — most Wellington-area barns fall inside the included 25-mile radius.

The Year-Round Structure — twelve equal payments, one agreement

The season is short and loud; the rest of the year is where a brand quietly compounds. The Annual Partner is one 12-month agreement built around Wellington's actual rhythm — full production during the December–May season, a remote-led media operation when it's not, and one blended monthly price that never jumps around. Your story doesn't go dark in June, and your budget line doesn't change in December.

In season — December through May

The full scope of your tier: shoot days, show coverage, daily posting, community management. We also over-shoot on purpose, building a season archive deep enough to feed the months ahead.

Off season — June through November

The cameras slow down; the media operation doesn't. Shoot days continue at a lighter rhythm, publishing continues from the season archive plus fresh coverage, community management and strategy carry on — and if your string summers north, we produce from footage your team captures to our shot lists.

Blended pricing averages the season's full production and the off-season rhythm across twelve equal monthly payments — the same total as paying each period at its own rate, without the seasonal spike. Founding-cohort clients: roughly 20% below the blended rates above, locked for the first 12 months.

Start

Ready for the 20-minute screen?

No prep needed — just a short call about your program, your budget range, and your timing. If it fits, we come walk your barn.

Start an inquiry